Linguacultural concept of invective lexicon on the basis of Chinese, Russian, and English

Authors

  • Sandugash Mettibayeva Al-Farabi Kazakh National University
  • Rauan Dossymbekova Al-Farabi Kazakh National University
  • Serik Mustafa Al-Farabi Kazakh National University

DOI:

https://doi.org/10.13135/1825-263X/13275

Abstract

The study aims to determine the cultural peculiarities of the functioning of invective as a means of cultural identification on the example of three languages – English, Chinese, and Russian. To analyse the linguistic and cultural dominants, an online survey was conducted among 300 respondents: 100 from the Kazakh Russian-speaking community in Almaty, 100 from China (Shanghai), and 100 from Canada (Vancouver). The study highlighted the issue of the relevance of invective vocabulary in interpersonal communication and outlined the role of this invective in the circle of communication of modern life. The experience of using different types of invectives is analysed, and it is determined that the most frequent in English are sexual invectives, in Chinese—invectives related to family values and social hierarchy, in Russian—invectives of sexual activity and physiological defects. The study indicated that the invective vocabulary of each language contains cultural identity and social norms.

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Author Biographies

Sandugash Mettibayeva, Al-Farabi Kazakh National University

Sandugash Mettibayeva is a Lecturer at the Department of Chinese Studies at Al-Farabi Kazakh National University. She holds a Master's degree and specializes in Chinese linguoculturology. Her research focuses on the social significance of internet vocabulary in Chinese and its pedagogical integration in the context of Kazakhstani higher education. She is particularly interested in the evolving nature of digital language and its cultural implications in Chinese-language instruction.

Sandugash can be contacted at: s.mettibayeva@outlook.com

Rauan Dossymbekova, Al-Farabi Kazakh National University

Rauan Dossymbekova is a Senior Lecturer and PhD holder at the Department of Chinese Studies at Al-Farabi Kazakh National University. Her research centers on internet language in modern Chinese and its didactic relevance in Kazakhstani academic settings. Her recent work also investigates the ethnolinguistic dimension of the concept of etiquette in Chinese and Kazakh proverbs, with a broader focus on linguistic and cultural intersections in language teaching.

Rauan is the corresponding author; her full postal address is Republic of Kazakhstan, Almaty, Al-Farabi Ave., 71, 050040 and can be contacted at: rauandossymbekova7@gmail.com

Serik Mustafa, Al-Farabi Kazakh National University

Serik Mustafa is a Full Doctor and Senior Lecturer at the Department of Chinese Studies at Al-Farabi Kazakh National University. His academic interests include Chinese linguistics, comparative language studies, and the cultural semantics of Chinese and Kazakh expressions. His scholarly contributions often examine intercultural communication and the linguistic reflection of values across traditions.

Serik can be contacted at: s-mustafa48@hotmail.com

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Published

2026-04-26

Issue

Vol. 30 No. 1 (2026): Identity in Central Asia

Section

Language and cognition

License

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