Analysis of Factors Affecting Community Interest in Bengkalis Regency Riau Province Indonesia in Using Sharia Banking
DOI:
https://doi.org/10.13135/2421-2172/6108Keywords:
The Theory of Planned Behavior, SEM AMOS, Islamic banking, FactorsAbstract
This study aims to see what are the biggest factors that make the people of the Bengkalis Regency choose Islamic banking to conduct financial transactions. The research was made using SEM AMOS quantitative data analysis to see in more detail and more detail what are the biggest factors in choosing Islamic banking in Bengkalis Regency. This research is also assisted by the Theory of Planned Behavior (TPB) from Ajzen which explains the four main variables in analyzing the data, the four variables are (1) Attitudes, (2) Subjective Norms, (3) Perceived Behavioral Control, and (4) Interests. Each variable has several questionnaire questions, where all of them are 17 questions. From the results of the study using the SEM AMOS, it was found that all the questionnaire questions used had a value above 50 percent, of which the highest value was 90%, the people of Bengkalis Regency chose Islamic banking to transact because of suggestions from relatives. Hopefully, in the future, there will be other researchers who research Islamic banking in Bengkalis Regency, Riau Province.
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